Privacy policy

Effective Date: January 12, 2026

At Highway Legends, protecting your privacy is one of our top priorities. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or make a purchase.

By using our website, you agree to the practices described in this Privacy Policy.

Information We Collect

When you interact with Highway Legends, we may collect the following information:

Personal Information

  • Full Name

  • Email Address

  • Shipping Address

  • Billing Address

  • Phone Number

  • Payment Information (processed securely through third-party payment providers)

  • Purchase History

Automatically Collected Information

We may automatically collect:

  • IP Address

  • Browser Type

  • Device Information

  • Operating System

  • Website Activity

  • Pages Visited

  • Time Spent on the Website

  • Cookies and Tracking Technologies

How We Use Your Information

Your information may be used to:

  • Process and fulfill your orders

  • Provide customer support

  • Send order confirmations and shipping updates

  • Improve our website and shopping experience

  • Prevent fraud and unauthorized transactions

  • Respond to inquiries

  • Comply with legal obligations

  • Send promotional emails or SMS messages (only if you opt in)

Payment Security

Highway Legends does not store your complete payment information.

All payment transactions are securely processed through trusted third-party payment providers using industry-standard encryption.

Sharing Your Information

We respect your privacy.

We never sell, rent, or trade your personal information to third parties.

We may share limited information only with trusted service providers that help us operate our business, including:

  • Shipping carriers

  • Payment processors

  • Order fulfillment partners

  • Customer support platforms

  • Email and SMS providers

  • Fraud prevention services

These providers receive only the information necessary to perform their services and are required to safeguard your information.

Cookies

Our website uses cookies to improve your browsing experience.

Cookies help us:

  • Remember your preferences

  • Keep items in your shopping cart

  • Analyze website traffic

  • Improve website performance

  • Deliver relevant advertisements

You may disable cookies through your browser settings, although certain website features may no longer function properly.

Marketing Communications

If you subscribe to our newsletter or marketing messages, we may occasionally send you:

  • Product launches

  • Promotions

  • Sales

  • Riding tips

  • Brand updates

You can unsubscribe at any time using the unsubscribe link included in our emails.

Data Security

We use commercially reasonable security measures designed to protect your personal information from unauthorized access, misuse, alteration, or disclosure.

While no method of internet transmission is completely secure, we continually work to maintain a safe shopping environment.

Children's Privacy

Highway Legends does not knowingly collect personal information from children under the age of 13.

If we become aware that such information has been collected, it will be promptly deleted.

Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of external websites.

We encourage you to review their privacy policies before providing any personal information.

Your Privacy Rights

Depending on your location, you may have the right to:

  • Access your personal information

  • Correct inaccurate information

  • Request deletion of your information

  • Withdraw marketing consent

  • Request a copy of your stored information

To exercise these rights, please contact us at:

info@highwaylegends.com

Policy Updates

We may update this Privacy Policy from time to time.

Changes become effective immediately upon publication on this page.

We encourage customers to review this policy periodically.

SMS Marketing Policy

Highway Legends may offer promotional and informational text messages to customers who choose to opt in.

By providing your mobile phone number and agreeing to receive SMS communications, you consent to receive recurring text messages from Highway Legends.

These messages may include:

  • Order updates

  • Shipping notifications

  • Promotions

  • Exclusive discounts

  • Product launches

  • Cart reminders

  • Event announcements

Consent

Signing up for SMS messages is completely voluntary and is not required to make a purchase.

Message frequency varies depending on your interaction with Highway Legends.

Message & Data Rates

Standard message and data rates may apply according to your wireless carrier.

Highway Legends is not responsible for any messaging charges imposed by your mobile provider.

Opt-Out

You may unsubscribe from SMS marketing at any time by replying:

STOP

After opting out, you will receive one confirmation message and will no longer receive promotional SMS messages unless you subscribe again.

Need Help?

Reply:

HELP

or contact us directly at:

info@highwaylegends.com

Third-Party Providers

We may use trusted SMS marketing platforms to deliver our text messages.

These providers are authorized to process your information solely for sending communications on behalf of Highway Legends and are required to maintain appropriate security measures.

Privacy

Your mobile number will never be sold or shared with third parties for marketing purposes.

Your information is used only to provide the SMS services you requested.

Changes to This Policy

Highway Legends reserves the right to modify this SMS Marketing Policy at any time.

Any updates will be posted on this page.

Continued participation after changes are posted constitutes acceptance of the revised policy.

Contact

Highway Legends

Email: info@highwaylegends.com